Žurnāls
Drinks International publicējis pasaulē populārāko alkoholisko dzērienu sarakstu. Tajā ietilpst 131 zīmols, kura pārdošanas apjomi ir vairāk kā 1 miljons 9 litru kastes. Jau kuro gadu saraksta galvgalī atrodas Latvijā maz pazīstami Āzijas zīmoli, kas tikai apliecina šī tirgus nozīmīgumu.
50 populārākie alkoholiskie dzērieni pasaulē ( miljons 9 litru kastes)
| Vieta |
Zīmols |
Zīmola īpašnieks |
Dzēriena veids |
2011. g |
2012. g |
2013. g |
2014.g |
2015.g |
Izmaiņas % |
| |
|
|
|
|
|
|
|
|
|
| 1 |
Jinro |
Hite–Jinro |
Soju |
61.4 |
65.3 |
66.5 |
71.0 |
73.8 |
4 |
| 2 |
Officer’s Choice |
AlliedBlenders&Distillers |
Indian whisky |
16.5 |
18.1 |
23.8 |
30.2 |
34.7 |
15 |
| 3 |
Chum Churum |
Lotte Liquor |
Soju |
22.6 |
23.4 |
23.8 |
27.3 |
31.7 |
16 |
| 4 |
Emperador |
Emperador Distilers |
Brandy |
20.1 |
31 |
33 |
33 |
30.5 |
-8 |
| 5 |
Smirnoff |
Diageo |
Vodka |
24.7 |
25.8 |
26.1 |
25.6 |
25.7 |
0 |
| 6 |
McDowell’s No.1 |
United Spirits/Diageo |
Indian whisky |
16.1 |
19.5 |
23.7 |
25.1 |
24.9 |
-1 |
| 7 |
Laojiao |
Luzhou Laojiao |
Baiju |
15.3 |
21 |
23.9 |
20.9 |
20.8 |
0 |
| 8 |
Ginebra San Miguel |
San Miguel |
Gin |
15.5 |
18.6 |
17.3 |
19 |
20.4 |
7 |
| 9 |
JohnnieWalker |
Diageo |
Scotch whisky |
18 |
18.9 |
20.1 |
17.9 |
18.8 |
5 |
| 10 |
McDowell’s No.1 Celebration |
United Spirits/Diageo |
Rum |
15.6 |
17.8 |
19 |
18.3 |
17.8 |
-3 |
| 11 |
Imperial Blue |
PernodRicard |
Indian whisky |
7.1 |
7.8 |
10.9 |
14 |
17.5 |
25 |
| 12 |
Bacardi |
Bacardi |
Rum |
19.6 |
19.8 |
19.1 |
18.2 |
17.4 |
-4 |
| 13 |
RoyalStag |
Pernod Ricard |
Indian whisky |
12.1 |
13.1 |
13.8 |
15.7 |
17.3 |
10 |
| 14 |
Cachaça 51 |
Companhia Muller de Bebidas |
Cachaça |
18.6 |
18.5 |
17.6 |
17 |
17 |
0 |
| 15 |
Tanduay |
Tanduay Distillers |
Rum |
18.7 |
19.6 |
14 |
17 |
16.5 |
-3 |
| 16 |
Jack Daniel’s |
Brown–Forman |
Bourbon |
10.6 |
11 |
11.5 |
11.7 |
12.2 |
4 |
| 17 |
Old Tavern |
United Spirits/Diageo |
Indianw hisky |
11.1 |
11.6 |
11.5 |
11.2 |
11.9 |
6 |
| 18 |
Absolut |
Pernod Ricard |
Vodka |
11 |
11.5 |
11.5 |
11.1 |
11 |
-1 |
| 19 |
Original Choice |
John Distilleries |
Indian whisky |
10.8 |
10.9 |
10 |
10.5 |
10.7 |
2 |
| 20 |
Captain Morgan |
Diageo |
Rum |
9.2 |
9.8 |
10.3 |
10.4 |
10.6 |
2 |
| 21 |
Pitú |
Engarrafamento Pitú |
Cachaça |
10.5 |
10.8 |
10.6 |
10.6 |
10.6 |
0 |
| 22 |
Velho Barreiro |
Tatuzinho |
Cachaça |
8.4 |
9.2 |
9.8 |
9.8 |
9.9 |
1 |
| 23 |
McDowell’s No.1 |
United Spirits/Diageo |
Brandy |
11.7 |
10.9 |
9.3 |
7.6 |
8.6 |
13 |
| 24 |
Bagpiper |
United Spirits/Diageo |
Indian whisky |
16 |
14.1 |
11.6 |
9.5 |
8 |
-16 |
| 25 |
Iichiko |
Sanwa Shurui |
Shochu |
8.2 |
8.2 |
8 |
8 |
7.8 |
-3 |
| 26 |
Jim Beam |
Beam Suntory |
Bourbon |
5.9 |
6.3 |
6.9 |
7.4 |
7.4 |
0 |
| 27 |
Khortytsa |
Global Spirits |
Vodka |
7.5 |
7.7 |
6.4 |
7.1 |
7.3 |
3 |
| 28 |
Jägermeister |
Mast-Jägermeister |
Bitters |
6.8 |
6.9 |
7.2 |
6.8 |
6.9 |
1 |
| 29 |
Haywards Fine |
United Spirits/Diageo |
Indian whisky |
6.2 |
7.1 |
9.2 |
10.4 |
6.6 |
-37 |
| 30 |
Khlibniy Dar |
Bayadera Group |
Vodka |
9.4 |
8 |
7.2 |
6.6 |
6.3 |
-5 |
| 31 |
Zubrowka |
Roust |
Vodka |
3.5 |
3.9 |
4.4 |
5.32 |
6.2 |
17 |
| 32 |
Ballantine’s |
Pernod Ricard |
Scotch whisky |
6.3 |
6.2 |
5.9 |
5.9 |
6.2 |
5 |
| 33 |
Baileys |
Diageo |
Liqueurs |
6.8 |
6.5 |
6.5 |
6.2 |
6.2 |
0 |
| 34 |
Hennessy |
LVMH |
Cognac |
4.9 |
5.2 |
5.4 |
5.5 |
5.9 |
7 |
| 35 |
Jameson |
Pernod Ricard |
Irish whiskey |
3.8 |
4 |
4.3 |
4.7 |
5.3 |
13 |
| 36 |
Fernet Branca |
Fratelli Branca Distillerie |
Bitters |
3.5 |
4.2 |
5 |
5.2 |
5.3 |
2 |
| 37 |
Crown Royal |
Diageo |
Canadian whisky |
5 |
4.9 |
5.5 |
5.3 |
5.3 |
0 |
| 38 |
Blenders Pride |
Pernod Ricard |
Indian whisky |
2.9 |
3.5 |
3.8 |
4.5 |
5.2 |
16 |
| 39 |
Ypióca |
Diageo |
Cachaça |
– |
6.5 |
6.5 |
7 |
5.1 |
-27 |
| 40 |
Ricard |
Pernod Ricard |
Anise |
6.2 |
3.9 |
4.8 |
4.8 |
4.8 |
0 |
| 41 |
Gordons |
Diageo |
Gin |
4.3 |
3.9 |
3.7 |
3.6 |
4.4 |
22 |
| 42 |
Grant’s |
William Grant & Sons |
Scotch whisky |
5 |
4.5 |
4.7 |
4.4 |
4.4 |
0 |
| 43 |
Chivas Regal |
Pernod Ricard |
Scotch whisky |
4.6 |
4.9 |
4.9 |
4.6 |
4.4 |
-4 |
| 44 |
Pyat Ozer |
Alcohol Siberia Group |
Vodka |
6.7 |
7 |
6.3 |
5.5 |
4.2 |
-24 |
| 45 |
Honey Bee |
United Spirits/Diageo |
Brandy |
4.8 |
5 |
3.4 |
3.8 |
4.1 |
8 |
| 46 |
Svedka |
Constellation Brands |
Vodka |
3.7 |
3.9 |
4 |
4.2 |
4.1 |
-2 |
| 47 |
8PM |
Radico Khaitan |
Indian whisky |
4.3 |
4.9 |
4.8 |
4.3 |
4.1 |
-5 |
| 48 |
Krupnik |
Belvédère |
Vodka |
4.5 |
5.1 |
5 |
3.5 |
4 |
14 |
| 49 |
Sky |
Gruppo Campari |
Vodka |
5.5 |
3.7 |
3.9 |
3.9 |
4 |
3 |
| 50 |
Havana Club |
Pernod Ricard |
Rum |
3.8 |
3.8 |
3.9 |
4 |
4 |
0 |
Avots : Drinks International